Pet startup Community

We run an Unleashed EMENA Community on Slack group where you can share wisdom, ask questions and network with other pet care and pet tech startups. This is a closed, curated group, by invitation and only for petcare startups. Our aim is to network, form relationships, synergies and to enrich the lives of pets and the people who love them.

Unleashed organises events ( when we can! ), lectures etc to get to know each other!  We have over 100 petcare startups in the community and they are connecting with each other.

If you are a pet startup and would like to be part of this community, contact us.

Unleashed is excited to announce our partnership with Sifted to bring together Europe’s growing pet tech community.

Through a series of monthly email newsletters, planned virtual talks and an industry report, we’re taking a deep-dive into the opportunities and challenges of the sector and highlighting some of the hottest startups and the best innovations who are changing the lives of our furry (and non-furry) friends for the better.

Sign up to the Pet tech newsletter at



Celebrate Unleashed Class of 2020 Winner's Day
Unleashed Lecture: Purina Pet Behaviour Research by Dr Sandra Lyn, Manager Global Pet Behavior and Welfare team at Nestlé Purina
Unleashed Lecture: Purina Legal by Matt Schneidt, Commercial Attorney at Nestle Purina Petcare
Unleashed Lecture: Fundamentals of Petcare Consumer Insights by Maud Hua-Bulteau & Catherine Ropers, Consumer Insights Managers at Nestlé Purina EMENA
Unleashed Lecture: Overview of Purina Global R&D by Sheri Smithey, VP Global R&D Network Head at Nestlé Purina PetCare
Unleashed Panel : Scaling Challenges for Startups with Innoleaps and PitPat
Sifted Talk: Creating Europe’s first Pet Tech unicorn
Unleashed Class of 2020 Investors Day
Unleashed Talk- Insights on the trends driving petcare in a post-pandemic world by Jared Koerten, Head of Pet Care research at Euromonitor International
Unleashed Class of 2020 graduation