In this webinar, we discuss with guest speaker Michael Hurnaus, CEO of Tractive, on how they managed to raise a funding of $35M to expand their activities in the US: the biggest pet market in the world.

Tractive was founded in Austria in 2012 with the aim to help pet owners never experience the sinking feeling of losing their pet. Tractive has designed a GPS tracking device that is attached to the collar of a cat or dog and provides real-time location information to the owners' phone. At the moment, Tractive serves customers in 175 countries all over the world.

Learn more about Tractive